Premier Choice Waterway Holidays 
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Narrowboat Holidays

Premier Choice is a consortium featuring three of the largest independent canal boat operators in the UK. These companies are privately owned and run by the directors on a day to day basis. Between us we run over 300 boats from 16 holiday centres spread throughout the canal system.

Alvechurch have a fleet of over 110 boats based at 7 marinas in Scotland, Avon, Cheshire, Shropshire, Worcestershire, London and Northamptonshire.
Black Prince is one of the major companies on the canals with 80 boats running from six strategically placed bases. This enables you to choose to explore virtually any of the main canals in England, Scotland and Wales.

Viking Afloat is a family owned business with an enviable reputation for its first class boats and a concern for the details that have helped build it up into one of the largest and most popular companies on the canals and rivers of England and Wales. 60 boats from 4 bases.


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